Consumption 2019 Looking for new ways to spread the message of waste reduction, I applied to have a solo art show at the Salem Art Association. The theme was Consumption. I created zines (self published magazine) to guide the viewer through the exhibit. I also …
Recycling is an easy sell. Waste reduction marketing is much more challenge. So I decided to channel the maker movement energy and put it to work for us in Marion County. Using hand painted posters I promoted waste reduction and consumption alternatives. I taught classes …
2016 As the saying goes, there are no small parts, only small actors (ba dum tss). And these tiny actors were simply fabulous taking direction and worked for free! Sometimes budgets don’t allow for actors, sets, and a camera crew and that’s when a pinch …
2016-2019 Everyone wins when larger than life puppets parade through community streets with a message of waste reduction and art appreciation. I’ve taught upcycled workshops to build puppets and masks and coordinated the event as well as the many volunteers to awaken the giants. I …
Recycling Videos2018-2019 It was a goal for Marion County to beef up our social media presence. Videos are engaging way to connect with the audience and deliver information that answers questions and makes lives easier. These simple in house videos earned over 73K organic views …
The UK is known for its robust repair cafes, and I wanted to bring something similar to Marion County. I reached out to Chemeketa Community College as a partner for the first event in 2015 and thus far we have had five Repair Fair & …
While my co-worker is busy coordinating the event that draws thousands of people, I’m there to help lend marketing support. I created a logo, posters, videos, ads, handouts, booth design, and take event photos. Skills Photography, Video Editing, Design, Copywriting, Printing, MarketingCamera Lumix DMC-G6Software Photoshop, …
Recycling Campaign 2018 In the Spring of 2018, much of recycling changed. For over 25 years, developed nations sent recycling to China for processing and recycling. Much of the goods we sent were contaminated and miss sorted and in 2018, China decided they had enough …
Event2018 When recycling took a turn south, we were looking for ways to keep the message positive and remind people that reduction and reuse are always preferable to recycling. I had an idea to have industry experts answer questions from the audience while Salem’s Famous …
Logo Design2016 The Green Awards honors businesses and individuals that care about waste reduction and sustainability. I created a simple logo that was used in advertisements, awards, and printed assets. I also designed a large sign that was fabricated locally and was a centerpiece for …
Public Service Campaign2016 I created this campaign to encourage folks to ditch disposables and bring their reuse cups. I created a stop motion PSA to play on Comcast and also included print ads in local papers. I also worked with a Spanish-speaking co-worker to have …
Branding Campaign 2015 Marion County knows that 20% of their garbage consists of wasted food, so they wanted to create a food waste reduction campaign that appealed to residents and encouraged action. I started with food images and created knobby knees and silly arms to …
